Geezer with a Grudge: A Real Future

Nov 5, 2015

A Real Future

A friend who makes a living in the motorcycle accessory industry recently had some discouraging words to say about his perspective on the future of motorcycling. Obviously, I didn’t have much to offer in disagreement. However, outside of the historical “reenactment” cruiser characters who are nearly as ancient and obsolete as Civil War wannabes, there is a potential market for motorcycles in the under-70 generations that is almost completely untapped.

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The Geezer Story

I stumbled upon this column name (Geezer with a Grudge) almost 20 years ago, in 1999. The first Minnesota Motorcycle Monthly editor I worked with, in late 1999, complained that the magazine was getting no mail and the editors wanted to know if any readers were still out there. I fired off a sarcastic note, as a joke, intended to provide a little humor and some feedback. He published it as an article and later called me to say he'd received more mail on that letter than he'd received in the past year! I followed that with an offer to write a monthly column attempting to piss off a particular section of the magazine's readership to see if that tactic would generate some mail.

It did, probably more regularly than the magazine wanted at times, and I wrote a monthly column for MMM until the magazine died in 2018.

I plan to post an occasional old Geezer article into the blog, followed by short comments about the current status of my perspective on our activity/sport/vehicle of choice.